The objective of this project was to create the music and then adapt the design concept to a CD and LP album cover. the main visual concept was created by turning the figure upside down. The aim was to play with appearence and optical illusions in order to visually disturb the public.
I adapted the concept to a movie clip which illustrates the concept of upside down. I developed the strange physical aspect of the figure to create a 30-second movie clip where the figure turns and moves, using bright vivid colors to visually enhance the core idea .
Art direction - Layla Gras & Angele Banus